Difference between revisions of "Special events"
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Through the years we have tried a number of different formats for the gala. Some formats have worked, some have not (one of which is a roast). We have done a talk show format. We have done a more straight-forward format, where we were presenting awards to individuals, and we may have had a few speakers and a celebrity host to present the awards. | Through the years we have tried a number of different formats for the gala. Some formats have worked, some have not (one of which is a roast). We have done a talk show format. We have done a more straight-forward format, where we were presenting awards to individuals, and we may have had a few speakers and a celebrity host to present the awards. | ||
As I mentioned, in the early years, the gala was primarily a social event. By social event, I mean that it was primarily individual donors who were attending, not so many corporate participants. From 2001 to the present, we saw a shift. As Rainforest Alliance grew, we gained more and more corporate friends. So we actually successfully found a way to marry corporate and social events. | As I mentioned, in the early years, the gala was primarily a social event. By social event, I mean that it was primarily individual donors who were attending, not so many corporate participants. From 2001 to the present, we saw a shift. As Rainforest Alliance grew, we gained more and more corporate friends. So we actually successfully found a way to marry corporate and social events. |
Revision as of 07:39, 16 October 2011
This presentation by Staci Pierson, Manager of Special Events for the Rainforest Alliance, primarily focuses on the gala held by the Rainforest Alliance every year. This event encompasses a large number of special event components. The Rainforest Alliance is an international nonprofit organization dedicated to the conservation of tropical forests. It was founded in 1987 to conserve biodiversity by transforming land use practices, businesses practices, and consumer behavior. The first annual gala was held in the spring of 1990, with the goal of raising unrestricted funds, create awareness, further its mission, and attract new members and donors. This first gala was successful event, attracting approximately two hundred guests and raising about $20,000. By 2010, the gala drew about 600 guests and raised more than $1.5 million for the organization, with the costs about $250,000.